As the BIO-SUSHY project enters its final year, AXIA Innovation GmbH took center stage at the recent three-day consortium meeting in Vienna (January 20-22, 2026). Hosted by the ZSI Centre for Social Innovation, this Month 36 gathering reviewed progress and strategized the path forward. AXIA, leading the Work Package (WP) on “Measures to Maximize Impact,” highlighted its role in amplifying the project’s reach, ensuring sustainable outcomes, and fostering synergies across Europe’s innovation ecosystem.

With a proven track record in guiding Horizon Europe initiatives to real-world application, AXIA’s leadership in communication, dissemination, business planning, exploitation, and clustering drives BIO-SUSHY’s mission to develop PFAS-free, bio-based hydrophobic coatings. This Work Package also includes standardization efforts led by partner UNE, creating a comprehensive framework for impact maximization. For stakeholders in sustainable materials, bio-based innovations, and EU research projects, AXIA’s contributions highlight best practices in translating scientific advancements into market-ready solutions.

AXIA opened the Work Package sessions with an overview of how “Measures to Maximize Impact” integrates several tasks to ensure BIO-SUSHY’s results benefit industry, society, and the environment. AXIA directly manages the following areas:

• Dissemination: Strategies to raise awareness and engage diverse audiences through digital platforms, events, and materials.
• Business Planning and Exploitation: Identifying and protecting intellectual property and developing commercialization pathways.
• Clustering and Synergies: Building networks with related projects to exchange knowledge and increase collective impact.

A highlight of the sessions was AXIA’s review of Key Performance Indicators for communication and dissemination. Website analytics revealed global engagement, with visitors from over 100 countries exploring BIO-SUSHY’s PFAS-free coating advancements. LinkedIn demographics showed strong interest from professionals in materials science, sustainability, and industry sectors, reflecting the project’s growing visibility.

The consortium prioritized publications for the final year. Forthcoming scientific papers and reports will present advances in bio-based hydrophobic solutions for glass packaging, textiles, and food trays, reinforcing BIO-SUSHY’s role in sustainable chemistry. The team also discussed participation in key conferences.

To enhance engagement at the Vienna meeting, AXIA introduced new dissemination materials, including a roll-up banner, posters, business cards, branded pens, and flyers.

AXIA led a thorough review of Key Exploitable Results, identifying high-potential innovations like PFAS-free coatings with superior water and grease resistance (for example, Cobb test below 10 g/m² and KIT rating 12). A strategic plan for the final year was presented, including an IP landscape analysis to safeguard inventions and the development of a post-project exploitation roadmap. This roadmap outlines commercialization strategies, market entry points, and partnerships, ensuring BIO-SUSHY’s legacy extends beyond December 2026.

In clustering and synergies, AXIA highlighted recent milestones, such as BIO-SUSHY’s integration into the cluster of the newly funded EU project BIO4COAT. Planned workshops will facilitate knowledge exchange on SSbD principles and bio-based coatings, positioning BIO-SUSHY as a leader among similar EU-funded initiatives.

Stay updated on BIO-SUSHY’s journey toward safer, sustainable materials by visiting www.bio-sushy.eu

Funded by the European Union under the Grant Agreement Number 101091464.